It's time to solve product returns
It's time to solve
product returns
product returns
Predict customer intent and discover a local network to close the purchase loop earlier,
keeping returns from ending up as overstock or in landfills.
Predict customer intent and discover a local network to close the purchase loop earlier, keeping returns from ending up as overstock or in landfills.
Someone in our team will be getting an email, any moment now & will reach out
Try again

Helping large retailers

with ESPR regulation

From 2026 retailers will be banned from recycling or destroying returns, leaving few choices for retailers due to the challenges of seasonality — we unlock earlier demand.
LOVED BY BRANDS READY FOR REGULATION

"The service level is remarkable and magic has become a really important and valued partner. "

Cia Wilthorn
Head of E-commerce
Returns keep coming
Hiding returns in clearance sales,
donating or recycling is not the answer
Retailers cover them up
20 billion returns in 2023
5 billion went to landfill
After covering up returns with discounts, recycling or donations
Local opportunity
Almost all returned products are reordered within the same week
In this local overlap — returns can be predicted and fulfilled just-in-time
ANALYTICS
Visualise the overlap of returns and new orders with just a URL

Our machine learning algorithm calculates the predicted emissions and losses from one simple input — a URL.

Learn more
SUSTAINABILITY
Sell predicted returns and fulfil them locally as 'just-in-time'

Our dashboard predicts all returns with 99.5% accuracy to enable retailers to list items earlier, to cut the risk of ending up unsold and at risk of landfills.

Learn more
SUPPLY CHAIN
Find regional reverse logistics hubs to shrink shipping fees

By reducing shipping distances in the reverse supply chain, instant savings are made with 'just-in-time' fulfilment by predicting returns

Learn more
Ready for EU ESPR compliance?